Dodge knows that their cars are as distinctive as the people who drive them - from the sinister blacked-out Blacktop lineup to race-ready performance monsters. To drive that authenticity, lifestyle photography was integral to visual storytelling. As lead creative and art director for many automotive shoots, I worked with alongside photographers and retouchers to ensure the right features were highlighted and the images projected the Dodge brand.
Roles: Creative Lead, Art Direction
Partners: Midcoast Studio